After 6 months of work PMK Customs and Microsoft Internet Explorer will launch PMK Design Lab tomorrow in Los Angeles, CA. Initially the project started off with 27 unique custom shoes created for the IE brand but talks of future collaborations with Microsoft project manager Bryan Saftler and his team led to PMK being asked “What can IE do for you?” PMK’s answer was help in creating something people everywhere with Internet access could experience a platform for custom design amongst multiple brands and color options with modern graphics and usability and have the ability to order that shoe. The Microsoft set out to use “next generation” technologies like HTML5 and touch screen functions based on the growing popularity of tablets and touch screen monitors as everyday household items. The end result is the PMK Design Lab.
